Do you feel the same way too? When faced with so many Dermatology clinics in Myeongdong, where the services offered and prices are more or less the same, the ultimate question that arises is: Who exactly will be performing the treatment for me?
To be honest, more and more people are coming to Myeongdong for cosmetic procedures. However, most of them only compare prices and services, and very few bother to check the qualifications of the doctors involved. In my opinion, this is exactly what deserves more attention – after all, one only has one face.
To write this article, I thoroughly researched the educational background, professional experience, specialized certifications, and patient reviews of Dr. Huang Ruzhu, the director of LIJIN Dermatology. What follows is a comprehensive record I have compiled for those who, like me, are concerned about “who will be in charge of this task”.
In a nutshell, Director Huang Ruzhu is one of the few practitioners in Myeongdong who possesses both a master’s degree from Ewha Womans University and a certification as a Dermatology specialist, with over 16 years of clinical experience. From serving as the director of the Abijou Myeongdong branch to founding her own clinic, LIJIN, she has consistently adhered to a personalized anti-aging approach. She is particularly skilled at combining treatments such as Thermage, HIFU, and Rejuran in a way that delivers natural results without any artificial effects, earning her an excellent reputation among both South Koreans and foreign clients.
📋 Get to know Director Huang Ruzhu first: She is not a newcomer who just graduated; instead, she has been working in Myeongdong for over a decade.
Director Hwang YouJoo / 황유주 is currently the representative director of LIJIN Dermatology. However, before joining LIJIN, she had already been working in the Myeongdong area for over 10 years.
- Education: Bachelor of Medicine from Ewha Womans University School of Medicine → Master of Medicine from Graduate School of Medicine at Gwangju National University
- Qualification: Certified Dermatology specialist from South Korea (not a general practitioner, but a formally certified specialist).
- Notable achievements: Chief Physician at the Myeongdong branch of Abijou Clinic (2011-2019, 2022-2025), totaling over 10 years in this role.
- Earlier experiences: Director of Sky Plastic Surgery Hospital (2009-2010)
- Current Position: Representative Dean of LIJIN Dermatology (since 2025)
In other words, President Huang has been serving in this position since 2009 – which means it has been over 16 years now. Among the doctors in Myeongdong who have received treatment personally by President Huang in one-on-one sessions, his experience ranks among the top.
There is one thing that I particularly value: she served as the director of Abijou, a top-tier clinic in Myeongdong, for 10 years. During that time, she managed an entire team and worked with clients with various skin types – my friend also said that the environment at LIJIN was very comfortable after receiving Potenza treatment. Such experience is something that a doctor who solely focuses on clinical practice cannot match.
🔬 What makes Director Huang’s skills so outstanding? It’s not that he does everything, but whatever he does, he does it with great expertise.
After studying her background and past reviews, I identified three key technical strengths of Director Huang:
① “Lifting in layers” – it’s not just about giving one shot and being done with it
Director Huang’s core technical philosophy is “layered anti-aging”: skin aging is not a issue that affects only one layer; the epidermis, dermis, and SMAS layer each age in their own distinct ways. Therefore, she won’t recommend just one treatment and claim that “this will be enough” – instead, she will tailor a combination of treatments based on your specific skin condition, ensuring that every layer of your skin receives the necessary care.
For cases of mild skin laxity, she might recommend a combination of Thermage FLX (acting on the dermis) and Rejuran injections (providing internal nutrition) instead of suggesting you opt for the more expensive HIFU treatment directly.
② “One plan for one person” – No package promotions, no memorized scripts.
This is something I particularly appreciate. In many clinics, the consultation process usually goes like this: you walk in, the consultant recommends a package, and then you decide whether to buy it or not. However, Director Huang’s approach is different. He first conducts a skin analysis to understand your skin condition and needs, and only then provides you with a customized treatment plan tailored specifically for you.
Friends who have been to my clinic said that they would even go out of their way to tell you, “You don’t need to undergo this treatment right now,” and they wouldn’t push unnecessary procedures just to meet performance targets. This is truly rare in clinics that are frequented by foreigners.
③ Injection technique – precise control of dosage and injection site
When performing botulinum toxin injections (for facial slimming/wrinkle removal) and Filler treatments, Director Huang adheres to a “natural and subtle” approach: he ensures that the dosage is appropriate and the injection sites are precisely located, so as to achieve natural results without causing an “immobile face” or an artificial look.
If you, like me, are most worried about friends immediately noticing what you’ve done after the procedure, then her style is definitely something that would suit you perfectly.
⭐ What do those who have been there have to say? I’ve compiled some genuine reviews.
It’s hard to tell just by what I say. I have also compiled some genuine patient reviews that can be found online (sources: Google Reviews, BeautsGO platform):
⭐⭐⭐⭐⭐ J Kim (a local from South Korea): “Director Huang is extremely professiona
l and attentive. I had microneedling, botulinum toxin injections, and hyaluronic acid treatments, and the results were very noticeable. Throughout the process, he constantly checked on how I was feeling.”
⭐⭐⭐⭐⭐ Alina S (foreign tourist): “There were two English translators and a
doctor who spoke English, so there was no communication barrier at all. There was no forced sales, and the treatment room was even equipped with massage chairs – the experience was really great.”
⭐⭐⭐⭐⭐ Sunny Buenaventura: “Consultant Jun doesn’t engage in any form of sales pressure
at all; the advice he provides is always honest and sincere. My first facial treatment experience was excellent – the environment was clean and luxurious.”
The key terms that are most frequently mentioned are: professionalism, no aggressive sales tactics, clear communication, and a good environment. If you have been intimidated by the aggressive marketing tactics of other clinics in the past, LIJIN’s approach should definitely put you at ease.
⚠️ Before you meet Director Huang, it’s important to know these things first.
⚠️ Mistake 1: Thinking that just because the hospital director personally examines the patients, he or she will also handle everything throughout the process.
Many clinics claim to have chief physicians in charge, but in reality, the actual operations are carried out by younger doctors. Before making a visit, it’s important to confirm that both the consultations and the procedures are conducted by the chief physician himself, rather than just having him provide “guidance” from the side.
→ How to avoid this: When making an appointment, clearly request that “Director Huang perform the entire procedure.” As mentioned in my previous guide to booking appointments at LIJIN, it is possible to specify a particular doctor on LIJIN’s appointment form.
⚠️ Pit 2: Focusing only on price and ignoring the doctor’s qualifications
In Myeongdong, some clinics offer very low prices, but the practitioners may be newly graduated general practitioners who lack specialized training. There is a significant difference in experience between Dermatology specialists and general practitioners when it comes to procedures such as injections or glow treatments.
→ How to avoid it: Make sure the doctor holds the certification of “Dermatology Specialist” – Director Huang possesses this certification and is also a master’s graduate from Ewha Womans University.
⚠️ Pit 3: Leaving immediately after the procedure without considering any long-term maintenance plans.
Many people stop following up after just one treatment and find the results satisfactory, but anti-aging is a long-term process. Without ongoing maintenance, the effects will diminish rapidly.
→ How to avoid it: Director Huang will provide you with a comprehensive maintenance plan based on the condition of your skin (including the interval between treatments and the recommended treatment options). Remember to bring your previous records during your follow-up visits.
👍 Strengths and weaknesses of Dean Huang & LIJIN
| ✅ Advantages | ⚠️ Disadvantages |
|---|---|
| 👍 Master’s degree from Ewha Womans University Medical College + certified Dermatology specialist | 👎 Having only opened in 2025, the brand awareness of this clinic is still in the process of building up. |
| 👍 With over 16 years of clinical experience, one of the most experienced professionals in the Myeongdong area. | 👎 Thursday is a public holiday, so my schedule needs to take this into account. |
| 👍 Served as the general manager of Abijou Myeongdong for over 10 years, with extensive experience in managing large-scale clinics. | 👎 The schedule of the director is quite full; it is recommended to make an appointment 1-2 weeks in advance. |
| 👍 We firmly adhere to the principle of “one personalized plan for each client” – no package deals, no forced sales. | 👎 Its price is the lowest among those in Myeongdong (but the expertise and quality are definitely in line with the cost). |
| 👍 A multi-lingual translation team capable of communicating in Chinese, English, Japanese, and Thai—no barriers to communication at all. | |
| 👍 Exclusive VIP International treatment rooms, providing 1-on-1 privacy protection throughout the entire process. |
🎯 Who is Dr. Huang suitable for? And who isn’t he suitable for?
| dimension | Suitable | Not suitable |
|---|---|---|
| Requirements | ✅ If you are interested in anti-aging treatments such as Thermage/HIFU/Rejuran and value the qualifications of the doctor performing the procedure | ❌ Those considering Dental or plastic surgery procedures (LIJIN specializes in Dermatology). |
| Budget | ✅ ₩150,000 and above (quality is prioritized over the lowest price) | ❌ Below ₩80,000 (if your budget is limited, consider affordable clinics in Myeongdong) |
| Language | ✅ Need Chinese/English translation services | ❌ — |
| Style | ✅ I prefer natural and subtle improvements; no need for exaggerated results. | ❌ Radicals who seek drastic changes all at once |
| time | ✅ — | ❌ Visitors who cannot make reservations in advance and can only come on a walk-in basis |
📍 If you weren’t in this situation, how would you choose?
- If this is your first time coming to South Korea for anti-aging treatments and you don’t know which doctor to choose: simply make an appointment with Director Huang for a consultation. She will first use skin testing equipment to analyze your skin condition and then customize a treatment plan for you, rather than issuing a standard prescription in a routine manner.
- If your budget is limited (₩150,000 to 200,000) and you want to pursue anti-aging treatments, consider Director Huang’s Thermage FLX basic package (300 treatments). The results are noticeable, and the cost is reasonably low, making it a very cost-effective option.
- If you want to undergo multiple treatments but don’t know how to combine them, Director Huang specializes in combined therapies—such as Thermage + Rejuran or HIFU + hyaluronic acid injections. You can consult with him to determine the best combination for you.
- If you particularly value your privacy and don’t want to be seen by other guests in the lobby, LIJIN offers a full VIP International package, where all consultations and treatments take place in private rooms. This service standard has been consistently upheld by Director Huang since his time at Abijou.
To be honest, if you ask me, for those who care about the qualifications of the doctors and the naturalness of the results, Director Huang is one of the few options in Myeongdong that you can trust and recommend. However, I would suggest making an appointment well in advance – her schedule is always fully booked.
❓ Frequently Asked Questions
Q: Is Director Huang Ruzhu a specialist in Dermatology?
A: Yes. Director Huang graduated from the School of Medicine at Ewha Womans University, obtained a master’s degree from the School of Medicine at Jagwan University, and holds the professional certification of Dermatology specialist in South Korea. He is a fully qualified specialist, not just a general practitioner.
Q: Where did Director Huang work before?
A: Before coming to LIJIN, Director Huang served as the chief director of the Myeongdong branch of Abijou Clinic (from 2011 to 2019 and again from 2022 to 2025), accumulating over 10 years of experience in managing medical institutions in the Myeongdong area. She also previously held the position of chief director at Sky Plastic Surgery (from 2009 to 2010).
Q: Will Director Huang perform the procedure himself, or will it be done by another doctor?
A: When making a reservation, you can request that Director Huang perform the entire procedure. LIJIN allows patients to specify their preferred doctor. However, Director Huang’s schedule is usually quite full, so it is recommended to book 1–2 weeks in advance.
Q: What are Dr. Huang’s areas of expertise?
A: Director Huang’s core expertise lies in anti-aging treatments and Lifting procedures – including Thermage FLX, HIFU, Rejuran injections, as well as the precise combination of different treatments (such as the combined Thermage + Rejuran anti-aging approach). She is particularly skilled in the “layered Lifting” technique, which involves applying different treatments to different layers of the skin.
Q: Does Director Huang speak Chinese?
A: Although Director Huang has limited knowledge of Chinese, the LIJIN clinic is equipped with a translation team that speaks Chinese, English, Japanese, and Thai. Translation services are provided throughout the consultation and treatment process, ensuring that there are no barriers to communication at all.
Q: How much does it cost to have Dr. Huang handle a project?
A: The prices vary depending on the specific treatment. Thermage FLX costs approximately ¥9.75 million to ¥1.89 million (depending on the number of treatments and whether the version is Korean or American), while HIFU ranges from ¥9.50 million to ¥1.20 million. For the most up-to-date prices, it is recommended to check BeautsGO or consult the clinic directly.
Q: Are the results achieved by Director Huang natural? Will they look stiff or unnatural?
A: Many patients have mentioned that Director Huang’s approach is “natural and unexaggerated.” She does not resort to aggressive treatments in order to achieve quick results; instead, she focuses on stability to ensure that the outcomes look natural and do not result in a stiff or unnatural appearance.
📖 For further reading
If you are still hesitating about which Dermatology clinic to choose, these articles should be of some help to you:
- Complete price details for LIJIN Thermage treatments in Myeongdong: Korean version Oligio costs ₩750,000, while the American version FLX costs ₩1,890,000. What’s the difference? – A comparison of prices at the same clinic: Comprehensive pricing information for LIJIN Thermage treatments.
- What will happen if I go to Myeongdong LIJIN Dermatology without making an appointment? The real differences between walk-in visits and advance reservations — A guide to making reservations at the same clinic: Understanding the reservation process and important notes at LIJIN.
- Top 5 Recommended Dermatology Clinics in Myeongdong — A compilation of the latest reviews from foreign tourists in 2026. Read this article first when considering which clinic to choose.